Sunday 16 October 2011

Digipak Research

A digipak is a type of music video which consists of a paper board style (Book Style) album. It has two plastic trays cable of holding DVDs or CDs in some cases Digi pack is used to hold a DVD and a CD. The digipak is usually used for CD singles and special music DVDigipak or special edition CDs. It is used also as a premium package for DVDs and DVD sets. Even though a digipak is designed not to scratch however the CD tray especially the teeth in the middle are still very brittle.

Codes and convestions of a DigiPak?

* The front cover should include the artisits name and the title of the album, which often had bold and eye-catching typography.
* They usually having some picture or pattern demonstrating the artist/band, such as a shot of the artisit.
* The colours tend to connote the mood and content of the album and reflex's the narrative as well as the artist on the back and front of the DigiPak - they tend be be simple and not over powering and over complicated, as this allows the audience to analyse the cover easier and captures their eye quicker.
* The mise en scene denotes features of the album, the artisits personality or signiture, props that represent the genre of the artist or song.
* The spine has the name of the artisit and the name of the album, which allows the audience to identify it when on a shelf/cd rack.
* Logos, production company/label, record label, iconography, copy right information, barcode (bottom right or on a black strip on the side) etc. all tend to be on the back of the DigiPak.
* On a DVD digipak there is a blurb outlining the content on the disk as well as the name of the song/video or tracks as well as any bonus features.
* They are usually made out of Cardboard and have a Matt Laminated cover, which increases the durability.
* Some DVD digipaks have a classification on the front and back (detailing what it contains e.g. a 15 "Strong language".

Example of a Digipack

Saturday 15 October 2011

Summary of Planning

The planing we have done so far is that we have thourght up intails ideas for our music video and what location we are going to film it in alsowe have made a list if all the costumes we will need and the also got all the props ready. We have analysied two past music videos to get some ideas of what to do but the main influence was the real music video as it gave us a idea of what they did and gave us an idea of split screen to show the opposites. We have done test footage to practice out shots we would need and what angles we need to shoot. We were then able to test out the split screen and we found that the screen is samll and everything as to be expactly the same size and distance  and the background has to be the same otherwise it would look strange. We have gone through the song bit by bit and decided what we are going to do at each part also we decided that we are going to film the same part every time the corus is sung.

Monday 3 October 2011

Feedback - 13T1 35

Coverage of posts so far
Everything which has been done has been done to a very high standard and includes all the relevant information required.


need to do:
storyboards
Shot lists
Analysis of 2 real music videos
Attempt to contact artist
Filming schedule

Quality of posts
All images and videos have a post to describe them, could add more information to location shots


Check your spelling on a few of the posts.

Assessment of ideas so far
Good ideas and if implemented well, it'll be a brilliant music video which would conform to all the relevant parts of the genre


The use of split screen is a good idea and not much can go wrong with it if you work out how to develop it

Advice and guidance
Fill in gaps and stick to planning. Make sure to research the split screen idea in depth.

Amar nd Arron tlaks about music videos

The most important things to do before you start to film the music video:
Plan;
Back up Plans;
First 30 seconds must be interesting to catch the attention of viewers;
Logistics;
Make sure the editing matches the tempo of the music - (effective)
Be comfortable with your character;
work out camera angles before going to the set;
Find out any possible problems with the location;
Add an unexpected twist;
Film in different locations and in different angles;
Have a unique concept;
Knowing your equipment and costumes before the shoot;
Lots of cuts to keep it interesting;
Interesting lighting and use of vibrant colour;