This is a shot of Labrinth's new music video "Earthquake". We liked that you could only see parts of his body at times meaning his overall image is slowly revealed; keeping the viewer interested.
We like the mystery of Michael Jackson in his videos with his slowly revealed entrance.
One of his techniques used to achieve this was to open the video with just his feet walking along. A good example of this is "Billie Jean". We were inspired to then open our video with a similar concept.
We wanted to use a lot of close ups to focus on the artist to make it clear who the video was focused on. We saw the effectiveness of this in Missy Eliot's "pass the dutch".
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